Monday, December 2, 2019

New ATV/UTV 100% Synthetic Powertrain Fluid Available Jan. 7

New ATV/UTV 100% Synthetic Powertrain Fluid will be available Jan. 7. It replaces ATV/UTV Front Drive Fluid, which is discontinued and available while supplies last. ATV/UTV Powertrain Fluid is custom engineered for heavily loaded transmission/differentials, front drives and hubs on ATVs and UTVs. Its shear-stable formulation protects high-torque gears while cooling critical components and resisting the effects of extreme use. Available only in easy-packs, ATV/UTV Powertrain Fluid is recommended by AMSOIL for use in Polaris* RANGER,* RZR,* GENERAL* and Sportsman* transmission/differentials, front drives and hubs calling for Demand Drive Fluid* or AGL Synthetic Gearcase Lubricant and Transmission Fluid.* It’s also for use in ATVs and UTVs that require wet-brake-compatible fluid, including those made by Kawasaki,* Yamaha* and Argo.*

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

New Website Coming Soon

In the coming weeks, we’re rolling out the newly updated that builds an even better online experience for your customers and accounts.

What’s Changing
The website’s overall appearance will feel familiar, but site navigation and search capability will undergo major changes. The following features are also being added to help streamline the ordering process for customers and accounts:

• Enhanced mobile shopping experience
• Easier, more intuitive checkout
• Save credit cards to the account for future purchases

New Canada Site
We’re also introducing a new Canadian AMSOIL website, It will look similar to the U.S. version of, but will feature Canada-specific products, promotional offers and pricing (without having to log in).

See the August AMSOIL Magazine for more information.

New Dealer Recruitment Site

We are excited to announce the launch of the new Dealer recruitment site. The new site promotes the AMSOIL Dealership opportunity in a way that will resonate with prospects who are most apt to become successful, satisfied Dealers. Your Dealer-number transfer links will work with this site just as with any other referral to The Business Opportunities page at now redirects to this site. Click here to check out the new

Retail Co-op Credit Program Change

In June, we announced retail accounts would have until Dec. 31, 2019 to use the co-op credit they earned from Jan. 1 – June 30, 2019. Co-op credit in the new Retail Co-op Program would start accruing July 1, 2019 through the end of this year and become available in January 2020. We’ve decided to change this to eliminate confusion on the transition period.

In the first week of January 2020, retail accounts will now receive co-op credit earned for all purchases made in the calendar year 2019.

Click here to view the Retail Co-op Program article from the June AMSOIL Magazine. It has been updated to reflect the new change to the co-op awarding process for this year. Be sure to communicate this program change with all your retail accounts.

EAO38 Oil Filter Discontinued

The AMSOIL EAO38 Oil Filter is discontinued and available while supplies last. Effective January, the AMSOIL Auto/Light-Truck Lookup will recommend the EA15K51 Oil Filter in its place. The WIX 51361 oil filter is also available for the corresponding applications.

Donaldson Price Adjustment

Donaldson has announced an average 2 percent price increase on its filters effective Jan. 1. Updated pricing will be available in the Pricing Lookup in the Dealer Zone.

Holiday Closings

The AMSOIL corporate headquarters, U.S. distribution centers and Canadian distribution centers will be closed Dec. 24-25 for Christmas and Wednesday, Jan. 1 for New Year’s Day. The Toronto Distribution Center will be closed Thursday, Dec. 26 for Boxing Day.

New Canadian Stock Numbers

We are transitioning to new labels for the following products in Canada. Effective immediately, Canadian Dealers, customers and accounts must use the new stock numbers listed below to order these products. The old stock numbers are discontinued in Canada.

New Can. Stock No.: AELQTC

New Can. Stock No.: AFLQTC

New Can. Stock No.: EFMQTC

New Can. Stock No.: EFM1GC

As announced in January, we will be introducing new labels for Canadian products throughout 2019. Newly labeled products will be rolled out as existing inventory in Canada is depleted. Watch the Dealer Zone for continued updates.

Literature Updates

A number of new and revised literature items are available for purchase or download. Take advantage of these great items to help grow your business and increase sales.

New 2020 Calendars Available Now

Each month of the new 2020 AMSOIL calendar features an AMSOIL influencer and the vehicles and equipment in which he or she uses AMSOIL products.

Calendars personalized with your contact information are available from the AMSOIL Print Center in the Dealer Zone (click the Print Center icon under Quick Links).

Non-personalized calendars are also available and may be personalized by adding your business card. Simply insert your business card in the slotted area and your contact info is visible for a full 12 months.

AMSOIL Print Center Pricing* - Personalized
11-49 calendars            $3.12 each
50-99 calendars            $2.69 each
100-249 calendars        $2.34 each
250-499 calendars        $2.30 each
500+ calendars             $1.98 each

*Free shipping in the U.S.

AMSOIL Pricing** - Non-Personalized
Stock #            Qty.      U.S.      Can.
G1105-EA         1             1.75      2.35
G1105-CA         10         15.00    20.00

**Calendars subject to shipping charges.

Christmas Cards Now Available in the AMSOIL Print Center

Get your greeting cards in time for the holiday season. Order any quantity of AMSOIL Holiday Cards and we’ll throw in a dozen Runs on Freedom decals free. Offer ends Dec. 15, so act now. Click the Print Center icon (under Quick Links in the Dealer Zone) to order yours today.

Follow the AMSOIL Blog

Visit the AMSOIL Blog and sign up for our weekly blog updates. AMSOIL Blog content is always fresh and informative, covering a wide range of topics related to engines and lubrication, AMSOIL markets, AMSOIL products and AMSOIL happenings. The AMSOIL Blog is another easy way to stay in the loop, and it's easily shared on social media, providing another resource you can use to promote your business.

AMSOIL Midwest Fishing Report

For hot fishing tips, visit the AMSOIL Midwest Fishing Report.

The AMSOIL Midwest Fishing Report gives you the most up-to-date fishing reports from all around the Midwest. With information spanning open-water and ice-fishing seasons, our guides provide the latest scoop on the best fishing spots, baits, lures, presentation techniques and more. Whether you’re planning a week-long trip or just heading out for the day, tune in to the AMSOIL Midwest Fishing Report to make the most of your time on the water.