Monday, December 2, 2019

New ATV/UTV 100% Synthetic Powertrain Fluid Available Jan. 7


New ATV/UTV 100% Synthetic Powertrain Fluid will be available Jan. 7. It replaces ATV/UTV Front Drive Fluid, which is discontinued and available while supplies last. ATV/UTV Powertrain Fluid is custom engineered for heavily loaded transmission/differentials, front drives and hubs on ATVs and UTVs. Its shear-stable formulation protects high-torque gears while cooling critical components and resisting the effects of extreme use. Available only in easy-packs, ATV/UTV Powertrain Fluid is recommended by AMSOIL for use in Polaris* RANGER,* RZR,* GENERAL* and Sportsman* transmission/differentials, front drives and hubs calling for Demand Drive Fluid* or AGL Synthetic Gearcase Lubricant and Transmission Fluid.* It’s also for use in ATVs and UTVs that require wet-brake-compatible fluid, including those made by Kawasaki,* Yamaha* and Argo.*

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

New Website Coming Soon


In the coming weeks, we’re rolling out the newly updated amsoil.com that builds an even better online experience for your customers and accounts.

What’s Changing
The website’s overall appearance will feel familiar, but site navigation and search capability will undergo major changes. The following features are also being added to help streamline the ordering process for customers and accounts:

• Enhanced mobile shopping experience
• Easier, more intuitive checkout
• Save credit cards to the account for future purchases

New Canada Site
We’re also introducing a new Canadian AMSOIL website, amsoil.ca. It will look similar to the U.S. version of amsoil.com, but will feature Canada-specific products, promotional offers and pricing (without having to log in).

See the August AMSOIL Magazine for more information.

New Dealer Recruitment Site


We are excited to announce the launch of the new joinamsoil.com Dealer recruitment site. The new site promotes the AMSOIL Dealership opportunity in a way that will resonate with prospects who are most apt to become successful, satisfied Dealers. Your Dealer-number transfer links will work with this site just as with any other referral to amsoil.com. The Business Opportunities page at www.amsoil.com now redirects to this site. Click here to check out the new joinamsoil.com.

Retail Co-op Credit Program Change


In June, we announced retail accounts would have until Dec. 31, 2019 to use the co-op credit they earned from Jan. 1 – June 30, 2019. Co-op credit in the new Retail Co-op Program would start accruing July 1, 2019 through the end of this year and become available in January 2020. We’ve decided to change this to eliminate confusion on the transition period.

In the first week of January 2020, retail accounts will now receive co-op credit earned for all purchases made in the calendar year 2019.

Click here to view the Retail Co-op Program article from the June AMSOIL Magazine. It has been updated to reflect the new change to the co-op awarding process for this year. Be sure to communicate this program change with all your retail accounts.

EAO38 Oil Filter Discontinued


The AMSOIL EAO38 Oil Filter is discontinued and available while supplies last. Effective January, the AMSOIL Auto/Light-Truck Lookup will recommend the EA15K51 Oil Filter in its place. The WIX 51361 oil filter is also available for the corresponding applications.

Donaldson Price Adjustment


Donaldson has announced an average 2 percent price increase on its filters effective Jan. 1. Updated pricing will be available in the Pricing Lookup in the Dealer Zone.

Holiday Closings


The AMSOIL corporate headquarters, U.S. distribution centers and Canadian distribution centers will be closed Dec. 24-25 for Christmas and Wednesday, Jan. 1 for New Year’s Day. The Toronto Distribution Center will be closed Thursday, Dec. 26 for Boxing Day.

New Canadian Stock Numbers


We are transitioning to new labels for the following products in Canada. Effective immediately, Canadian Dealers, customers and accounts must use the new stock numbers listed below to order these products. The old stock numbers are discontinued in Canada.

New Can. Stock No.: AELQTC

New Can. Stock No.: AFLQTC

New Can. Stock No.: EFMQTC

New Can. Stock No.: EFM1GC

As announced in January, we will be introducing new labels for Canadian products throughout 2019. Newly labeled products will be rolled out as existing inventory in Canada is depleted. Watch the Dealer Zone for continued updates.

Literature Updates

A number of new and revised literature items are available for purchase or download. Take advantage of these great items to help grow your business and increase sales.

New 2020 Calendars Available Now


Each month of the new 2020 AMSOIL calendar features an AMSOIL influencer and the vehicles and equipment in which he or she uses AMSOIL products.

Calendars personalized with your contact information are available from the AMSOIL Print Center in the Dealer Zone (click the Print Center icon under Quick Links).

Non-personalized calendars are also available and may be personalized by adding your business card. Simply insert your business card in the slotted area and your contact info is visible for a full 12 months.

AMSOIL Print Center Pricing* - Personalized
11-49 calendars            $3.12 each
50-99 calendars            $2.69 each
100-249 calendars        $2.34 each
250-499 calendars        $2.30 each
500+ calendars             $1.98 each

*Free shipping in the U.S.

AMSOIL Pricing** - Non-Personalized
Stock #            Qty.      U.S.      Can.
G1105-EA         1             1.75      2.35
G1105-CA         10         15.00    20.00

**Calendars subject to shipping charges.

Christmas Cards Now Available in the AMSOIL Print Center


Get your greeting cards in time for the holiday season. Order any quantity of AMSOIL Holiday Cards and we’ll throw in a dozen Runs on Freedom decals free. Offer ends Dec. 15, so act now. Click the Print Center icon (under Quick Links in the Dealer Zone) to order yours today.

Follow the AMSOIL Blog


Visit the AMSOIL Blog and sign up for our weekly blog updates. AMSOIL Blog content is always fresh and informative, covering a wide range of topics related to engines and lubrication, AMSOIL markets, AMSOIL products and AMSOIL happenings. The AMSOIL Blog is another easy way to stay in the loop, and it's easily shared on social media, providing another resource you can use to promote your business.

AMSOIL Midwest Fishing Report


For hot fishing tips, visit the AMSOIL Midwest Fishing Report.

The AMSOIL Midwest Fishing Report gives you the most up-to-date fishing reports from all around the Midwest. With information spanning open-water and ice-fishing seasons, our guides provide the latest scoop on the best fishing spots, baits, lures, presentation techniques and more. Whether you’re planning a week-long trip or just heading out for the day, tune in to the AMSOIL Midwest Fishing Report to make the most of your time on the water.

AMSOIL Wings of Passage


In Memoriam

KAY E. FENTON
Oct. 28, 2019
Dealer
Carlisle, Pa.

WALLACE D. COLE
Nov. 8, 2019
Dealer
Baxley, Ga.

DENISE MICHAEL
Nov. 16, 2019
Dealer
Edison, N.J.

CAROL Z. MORSE
Nov. 18, 2019
Direct Dealer
Holland, Mich.

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880

Friday, November 1, 2019

Adventure Bikes Offer Growth in a Changing Motorcycle Market


Harley-Davidson* has dominated motorcycle culture for decades. Due to the brand’s popularity, many people associate motorcycling with taking to the highway on a big, powerful V-twin. While many loyal Harley riders still populate our highways, new data reveals their numbers are declining. In fact, the entire motorcycle market is suffering declining sales. One bright spot, however, is the adventure bike category.

See the November AMSOIL Magazine for what you need to know about the changing market and how to reach these new prospects.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

UTV Torture Test: See How AMSOIL Performs


Whether at work or play, enthusiasts push their UTVs and ATVs to the ragged edge. They need lubricants that deliver excellent wear protection despite intense heat and stress. To test the performance of AMSOIL ATV/UTV Synthetic Motor Oil, we installed it in a 2018 Polaris* Ranger* and subjected it to an extreme test in our mechanical lab. As the results show, AMSOIL delivered exceptional protection.


Use this video to help engage prospects by posting it to your social media with a call to action to contact you for details.

See the November AMSOIL Magazine for more information.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

Easy-Pack Sample Now Available


Send prospective retail or commercial accounts a sample of the latest AMSOIL innovation: the easy-pack. Each sample box (G3655SA) contains one SEVERE GEAR® 75W-90 Synthetic Gear Lube easy-pack, information on our award-winning new packaging and instructions on how to receive a 10 percent rebate on their first qualifying order. The samples are now available for $10 each with a limit of five per Dealer. Sign up a new customer and receive a $10 bonus (in addition to the Qualification Bonus). Click here to learn more.

Updated 75W-90 Long-Life Synthetic Gear Lube Labels


AMSOIL 75W-90 Long-Life Synthetic Gear Lube packaging will soon feature updated labels. Expect to see the new labels in distribution centers as current stocks are depleted.

Spray Grease to be Temporarily Unavailable


We are currently updating our Spray Grease formula to meet VOC (volatile organic compounds) requirements. Due to the formula update and some supply-chain issues, Spray Grease will be temporarily unavailable once current supplies are exhausted and will be re-introduced with a minimal price adjustment. Watch the Dealer Zone for updates.

Cold-Temperature Storage Recommendations


Cold-temperature storage can be detrimental to the performance of some AMSOIL products. Follow these recommendations to avoid potential problems:

Lubricants: Store at temperatures at least 10°F (6°C) above the lubricant’s pour point.

Grease: Store in a dry environment at temperatures above freezing (32°F, 0°C).

Gasoline Additives, Engine and Transmission Flush: No adverse issues with cold-temperature storage.

Diesel Injector Clean, Diesel Cetane Boost, Diesel Injector Clean + Cetane Boost, Diesel Recovery: No adverse issues with cold-temperature storage.

Diesel Cold Flow, Diesel All-In-One: Store at temperatures above 0°F (-18°C).

Brake Fluid: Do not store at temperatures below -40°F (-40°C) for longer than two weeks.

Heavy-Duty Metal Protector, Metal Protector, Chain Lube, Power Foam, Fogging Oil, Silicone Spray, Spray Grease, Heavy-Duty Degreaser, Brake and Parts Cleaner, Firearm Lubricant, Firearm Cleaner, Mudslinger, Engine Degreaser: No adverse issues with cold-temperature storage. We recommend allowing products to warm to room temperature before use.

Miracle Wash®, Glass Cleaner: Store at temperatures above freezing (32°F, 0°C).

Antifreeze and Engine Coolant: Will not freeze. No adverse issues with cold-temperature storage.

Coolant Boost: Store above 32°F (0°C).

Slip Lock®: No adverse issues with cold-temperature storage. If product separates, heat to room temperature and shake well before use.

Literature Updates


A number of new and revised literature items are available for purchase or download. Take advantage of these great items to help grow your business and increase sales.

New 2020 Calendars Available Now


Each month of the new 2020 AMSOIL calendar features an AMSOIL influencer and the vehicles and equipment in which he or she uses AMSOIL products.

Calendars personalized with your contact information are available from the AMSOIL Print Center in the Dealer Zone (click the Print Center icon under Quick Links).

Non-personalized calendars are also available and may be personalized by adding your business card. Simply insert your business card in the slotted area and your contact info is visible for a full 12 months.

AMSOIL Print Center Pricing* - Personalized
11-49 calendars            $3.12 each
50-99 calendars            $2.69 each
100-249 calendars        $2.34 each
250-499 calendars        $2.30 each
500+ calendars             $1.98 each

*Free shipping in the U.S.

AMSOIL Pricing** - Non-Personalized
Stock #            Qty.      U.S.      Can.
G1105-EA         1          1.75      2.35
G1105-CA         10      15.00    20.00

**Calendars subject to shipping charges.

Christmas Cards Now Available in the AMSOIL Print Center


Get your greeting cards in time for the holiday season. Order any quantity of AMSOIL Holiday Cards and we’ll throw in a dozen Runs on Freedom decals free. Offer ends Dec. 15, so act now. Click the Print Center icon (under Quick Links in the Dealer Zone) to order yours today.

Follow the AMSOIL Blog


Visit the AMSOIL Blog and sign up for our weekly blog updates. AMSOIL Blog content is always fresh and informative, covering a wide range of topics related to engines and lubrication, AMSOIL markets, AMSOIL products and AMSOIL happenings. The AMSOIL Blog is another easy way to stay in the loop, and it's easily shared on social media, providing another resource you can use to promote your business.

AMSOIL Midwest Fishing Report


For hot fishing tips, visit the AMSOIL Midwest Fishing Report.

The AMSOIL Midwest Fishing Report gives you the most up-to-date fishing reports from all around the Midwest. With information spanning open-water and ice-fishing seasons, our guides provide the latest scoop on the best fishing spots, baits, lures, presentation techniques and more. Whether you’re planning a week-long trip or just heading out for the day, tune in to the AMSOIL Midwest Fishing Report to make the most of your time on the water.

AMSOIL Wings of Passage


In Memoriam

SCOTT J. SMITH
Aug. 10, 2019
Dealer
Phelan, Calif.

FLOYD RICE
Aug. 22, 2019
Dealer
Wauchula, Fla.

RALPH E. PARHAM
Sept. 14, 2019
Dealer
Venice, Fla.

WILLIAM J. L’HIRONDELLE
Sept. 25, 2019
Dealer
Sturgeon County, AB

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880

Tuesday, October 1, 2019

AMSOIL Upper Cylinder Lubricant: Preserving Horsepower and Performance


Launching Oct. 4, AMSOIL Upper Cylinder Lubricant (UCL) is the latest addition to the gasoline additive lineup. It delivers more lubricity than the competition and battles ethanol-related corrosion.

Upper cylinders are one of the toughest areas of an engine to lubricate due to the intense heat of combustion and the design of today’s vehicles. New AMSOIL Upper Cylinder Lubricant delivers a much-needed layer of protection to this trouble area to help fight piston-ring and cylinder wear, maximizing engine compression and horsepower. Its lubricity improvers aid in protecting fuel injectors and other fuel-system components from wear, helping ensure excellent performance and long life.

Plus, it really works. AMSOIL Upper Cylinder Lubricant delivers 18 percent more lubricity than Lucas* and 20 percent more than Sea Foam* for better retention of horsepower and fuel economy.1

See the October AMSOIL Magazine for more information.

1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.

*All trademarked names and images are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use. All products advertised here are developed by AMSOIL for use in the applications shown.

New 5W-30 Viscosity Joins Synthetic Small-Engine Oil Family


Available Oct. 1, new 5W-30 Synthetic Small-Engine Oil (AES) rounds out the Synthetic Small-Engine Oil family. It’s recommended primarily for snowblowers and generators, bringing the excellent benefits of AMSOIL Synthetic Small-Engine Oil to applications that call for a 5W-30 viscosity oil.

Outstanding cold-flow
Cold ambient conditions and increased stress characterize snowblower operating conditions. Generators used on job sites can also run in cold weather. A 5W-30 motor oil provides improved cold-flow compared to 10W-XX motor oils. Its lower “W” viscosity means it flows more readily at startup for reliable wear protection. AMSOIL Synthetic Small-Engine Oil doesn’t contain waxes inherent to conventional oils, so it doesn’t thicken when the temperature drops, delivering superior protection and easier starts.

See the October AMSOIL Magazine for more information.