Friday, November 1, 2019

Adventure Bikes Offer Growth in a Changing Motorcycle Market

Harley-Davidson* has dominated motorcycle culture for decades. Due to the brand’s popularity, many people associate motorcycling with taking to the highway on a big, powerful V-twin. While many loyal Harley riders still populate our highways, new data reveals their numbers are declining. In fact, the entire motorcycle market is suffering declining sales. One bright spot, however, is the adventure bike category.

See the November AMSOIL Magazine for what you need to know about the changing market and how to reach these new prospects.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

UTV Torture Test: See How AMSOIL Performs

Whether at work or play, enthusiasts push their UTVs and ATVs to the ragged edge. They need lubricants that deliver excellent wear protection despite intense heat and stress. To test the performance of AMSOIL ATV/UTV Synthetic Motor Oil, we installed it in a 2018 Polaris* Ranger* and subjected it to an extreme test in our mechanical lab. As the results show, AMSOIL delivered exceptional protection.

Use this video to help engage prospects by posting it to your social media with a call to action to contact you for details.

See the November AMSOIL Magazine for more information.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

Easy-Pack Sample Now Available

Send prospective retail or commercial accounts a sample of the latest AMSOIL innovation: the easy-pack. Each sample box (G3655SA) contains one SEVERE GEAR® 75W-90 Synthetic Gear Lube easy-pack, information on our award-winning new packaging and instructions on how to receive a 10 percent rebate on their first qualifying order. The samples are now available for $10 each with a limit of five per Dealer. Sign up a new customer and receive a $10 bonus (in addition to the Qualification Bonus). Click here to learn more.

Updated 75W-90 Long-Life Synthetic Gear Lube Labels

AMSOIL 75W-90 Long-Life Synthetic Gear Lube packaging will soon feature updated labels. Expect to see the new labels in distribution centers as current stocks are depleted.

Spray Grease to be Temporarily Unavailable

We are currently updating our Spray Grease formula to meet VOC (volatile organic compounds) requirements. Due to the formula update and some supply-chain issues, Spray Grease will be temporarily unavailable once current supplies are exhausted and will be re-introduced with a minimal price adjustment. Watch the Dealer Zone for updates.

Cold-Temperature Storage Recommendations

Cold-temperature storage can be detrimental to the performance of some AMSOIL products. Follow these recommendations to avoid potential problems:

Lubricants: Store at temperatures at least 10°F (6°C) above the lubricant’s pour point.

Grease: Store in a dry environment at temperatures above freezing (32°F, 0°C).

Gasoline Additives, Engine and Transmission Flush: No adverse issues with cold-temperature storage.

Diesel Injector Clean, Diesel Cetane Boost, Diesel Injector Clean + Cetane Boost, Diesel Recovery: No adverse issues with cold-temperature storage.

Diesel Cold Flow, Diesel All-In-One: Store at temperatures above 0°F (-18°C).

Brake Fluid: Do not store at temperatures below -40°F (-40°C) for longer than two weeks.

Heavy-Duty Metal Protector, Metal Protector, Chain Lube, Power Foam, Fogging Oil, Silicone Spray, Spray Grease, Heavy-Duty Degreaser, Brake and Parts Cleaner, Firearm Lubricant, Firearm Cleaner, Mudslinger, Engine Degreaser: No adverse issues with cold-temperature storage. We recommend allowing products to warm to room temperature before use.

Miracle Wash®, Glass Cleaner: Store at temperatures above freezing (32°F, 0°C).

Antifreeze and Engine Coolant: Will not freeze. No adverse issues with cold-temperature storage.

Coolant Boost: Store above 32°F (0°C).

Slip Lock®: No adverse issues with cold-temperature storage. If product separates, heat to room temperature and shake well before use.

Literature Updates

A number of new and revised literature items are available for purchase or download. Take advantage of these great items to help grow your business and increase sales.

New 2020 Calendars Available Now

Each month of the new 2020 AMSOIL calendar features an AMSOIL influencer and the vehicles and equipment in which he or she uses AMSOIL products.

Calendars personalized with your contact information are available from the AMSOIL Print Center in the Dealer Zone (click the Print Center icon under Quick Links).

Non-personalized calendars are also available and may be personalized by adding your business card. Simply insert your business card in the slotted area and your contact info is visible for a full 12 months.

AMSOIL Print Center Pricing* - Personalized
11-49 calendars            $3.12 each
50-99 calendars            $2.69 each
100-249 calendars        $2.34 each
250-499 calendars        $2.30 each
500+ calendars             $1.98 each

*Free shipping in the U.S.

AMSOIL Pricing** - Non-Personalized
Stock #            Qty.      U.S.      Can.
G1105-EA         1          1.75      2.35
G1105-CA         10      15.00    20.00

**Calendars subject to shipping charges.

Christmas Cards Now Available in the AMSOIL Print Center

Get your greeting cards in time for the holiday season. Order any quantity of AMSOIL Holiday Cards and we’ll throw in a dozen Runs on Freedom decals free. Offer ends Dec. 15, so act now. Click the Print Center icon (under Quick Links in the Dealer Zone) to order yours today.

Follow the AMSOIL Blog

Visit the AMSOIL Blog and sign up for our weekly blog updates. AMSOIL Blog content is always fresh and informative, covering a wide range of topics related to engines and lubrication, AMSOIL markets, AMSOIL products and AMSOIL happenings. The AMSOIL Blog is another easy way to stay in the loop, and it's easily shared on social media, providing another resource you can use to promote your business.

AMSOIL Midwest Fishing Report

For hot fishing tips, visit the AMSOIL Midwest Fishing Report.

The AMSOIL Midwest Fishing Report gives you the most up-to-date fishing reports from all around the Midwest. With information spanning open-water and ice-fishing seasons, our guides provide the latest scoop on the best fishing spots, baits, lures, presentation techniques and more. Whether you’re planning a week-long trip or just heading out for the day, tune in to the AMSOIL Midwest Fishing Report to make the most of your time on the water.

AMSOIL Wings of Passage

In Memoriam

Aug. 10, 2019
Phelan, Calif.

Aug. 22, 2019
Wauchula, Fla.

Sept. 14, 2019
Venice, Fla.

Sept. 25, 2019
Sturgeon County, AB

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880

Tuesday, October 1, 2019

AMSOIL Upper Cylinder Lubricant: Preserving Horsepower and Performance

Launching Oct. 4, AMSOIL Upper Cylinder Lubricant (UCL) is the latest addition to the gasoline additive lineup. It delivers more lubricity than the competition and battles ethanol-related corrosion.

Upper cylinders are one of the toughest areas of an engine to lubricate due to the intense heat of combustion and the design of today’s vehicles. New AMSOIL Upper Cylinder Lubricant delivers a much-needed layer of protection to this trouble area to help fight piston-ring and cylinder wear, maximizing engine compression and horsepower. Its lubricity improvers aid in protecting fuel injectors and other fuel-system components from wear, helping ensure excellent performance and long life.

Plus, it really works. AMSOIL Upper Cylinder Lubricant delivers 18 percent more lubricity than Lucas* and 20 percent more than Sea Foam* for better retention of horsepower and fuel economy.1

See the October AMSOIL Magazine for more information.

1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.

*All trademarked names and images are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use. All products advertised here are developed by AMSOIL for use in the applications shown.