Monday, October 2, 2017

XL Synthetic Motor Oil: Stronger for Longer

Available in October, the new XL Synthetic Motor Oil formulation delivers more cleaning power, complete protection against oil breakdown and new extended-drain recommendations.

XL Synthetic Motor Oil (XLZ, XLM, XLF, XLT, XLO)
XL Synthetic Motor Oil features a boosted formulation that delivers more cleaning power and promotes longer engine life. It’s engineered for advanced automotive technology, including turbochargers and direct injection. XL is the perfect choice for enthusiasts who want to do something extra for their vehicles. The new formulation will become available in October or when current inventory is depleted.

25 percent more cleaning power1
Achieved 100 percent protection against LSPI2
Extra protection that lasts up to 12,000 miles or 1 year, whichever comes first
API licensed to meet the requirements commonly found in owner’s manuals

1vs. AMSOIL OE Motor Oil
2Based on independent testing of AMSOIL XL 5W-30 Motor Oil in the LSPI engine test as required for the GM dexos1® Gen 2 specification.

See the October AMSOIL Magazine for more information.

Synthetic CVT Fluid Gallons

Effective Nov. 1, AMSOIL Synthetic CVT Fluid will be available in gallon containers.

Ensure Your Customers Are Prepared for Winter Storage

Engine Fogging Oil provides stored equipment long-term protection against corrosion and dry starts, extending engine life and reducing operating expenses.

Gasoline Stabilizer is formulated to keep fuel from deteriorating during storage. It reduces the oxidation process to prevent varnish and gum buildup in gasoline, which can clog injectors, stick floats and cause poor engine performance.

Upcoming Canadian Dealer Meetings

Join us for one of two special Canadian Dealer meetings being held in Edmonton and Toronto. We will discuss recent feedback provided by Canadian Dealers in the Dealer Program Improvement Survey and the dynamics of operating an AMSOIL Dealership in the Canadian market. Our goal is to gain a better understanding of the challenges and opportunities unique to Canadian Dealers. We want to invest in the right areas and focus on what will most benefit Canadian Dealers.

The events will be held in Edmonton on Saturday, Oct. 21, and Toronto on Saturday, Nov. 4. Both will run from 10 a.m. to 3:30 p.m. and include a social hour with snacks starting at 9 a.m., lunch, an AMSOIL gift and a Canadian Awards Ceremony.

These meetings are open to all active Canadian Dealers. Registration will be open until Oct. 6 for Edmonton and Oct. 20 for Toronto. Click on the links below for more information on the event locations and to register. We hope to see you there.

Registration for AU Live! Now Open

We are excited for you to join us for AU Live! 2017. Registration for the Oct. 12-14 AU Live! event in Lancaster, Pa. is open now. To make the event even greater, AU Live! attendees will be eligible for a 10 percent rebate.* Click here for full details and to register now. We’re looking forward to spending time with you at this event.

*Orders receiving the rebate must be placed during the event and will be paid in the form of a rebate on your next commission check. The maximum rebate amount will be $5,000.

Follow the AMSOIL Blog

Visit the AMSOIL Blog at and sign up for our weekly blog updates. AMSOIL Blog content is always fresh and informative, covering a wide range of topics related to engines and lubrication, AMSOIL markets, AMSOIL products and AMSOIL happenings. The AMSOIL Blog is another easy way to stay in the loop, and it's easily shared on social media, providing another resource you can use to promote your business.

AMSOIL Wings of Passage

In Memoriam

Aug. 24, 2017
Bedford, Ind.

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880

Thursday, August 31, 2017

The Pinnacle of Performance

The new Signature Series Synthetic Motor Oil formulation builds upon its rock-solid foundation to offer enthusiasts a new level of engine protection.

Signature Series Synthetic Motor Oil (ASM, ALM, AZO, ASL, ATM, AZF, AMR)
Improving Signature Series was a challenge, but the results prove the new formulation blows the doors off the latest industry standards. The new formulation will become available when current inventory is depleted. Some SKUs are available now, while others won't turn over until the end of September.

75 percent more wear protection1
100 percent protection from LSPI2
Trusted by professional engine builders
Ideal for turbos & direct injection
50 percent more cleaning power3
Guaranteed protection for up to 25,000 miles or 1 year (in normal service)

1Based on independent testing in the ASTM D6891 test using 0W-20 as worst-case representation.
2Based on independent testing in the LSPI engine test as required for the GM dexos1® Gen 2 specification.
3vs. AMSOIL OE Motor Oil

See the September AMSOIL Magazine for more information.

U.S. and Canadian Dealer Kits (For Display) Now Available

The U.S. Dealer Kit (G07D) and Canadian Dealer Kit (G8007D) are now available for purchase. These kits are for demonstration purposes only and do not include an AMSOIL Dealership. Use the kits to show new and prospective Dealers what they will receive from AMSOIL as an introduction to their new Dealerships.

U.S. Dealer Kit (G07D)
Canadian Dealer Kit (G8007D)

Reduced Shipping Costs and Free Gift with Business-Card Orders

Shipping costs for business cards ordered through the AMSOIL Print Center have been cut nearly in half. The reduced rates are shown below.

New Shipping Rate
200 Business Cards
400 Business Cards
1,000 Business Cards

The new shipping rates apply to all orders within the United States. Shipping is now included in the price of business cards, meaning there’s no need to select a shipping option at checkout.

Plus, a free AMSOIL business-card holder is now included with all business-card orders while supplies last. Visit the AMSOIL Print Center to place your order today.

5W-40 Heavy-Duty Synthetic Diesel Oil 2.5-Gal. Containers Available Oct. 12

Effective Oct. 12, AMSOIL 5W-40 Heavy-Duty Synthetic Diesel Oil will be available in 2.5-gallon containers.

Are Your Accounts Prepared for Snowmobile Season?

Winter is right around the corner, and it’s never too early to visit accounts and prospects to discuss their lubrication needs for the coming snowmobile season. We offer top-of-the-line synthetic lubricants for all your customers’ snowmobile needs, including INTERCEPTOR® Synthetic 2-Stroke Oil, DOMINATOR® Synthetic 2-Stroke Racing Oil, Synthetic 2-Stroke Injector Oil and Formula 4-Stroke® Power Sports Synthetic Motor Oil.

Updated Direct Deposit/Reloadable Visa Card Registration Process

We have streamlined the Direct Deposit/Reloadable Visa Card registration process for Dealers who would like to choose the security and ease of receiving payments through direct deposit or a reloadable Visa card. Simply log in to the Dealer Zone and navigate to My Business>Update Account Information>Electronic Payment Information. Choose Direct Deposit or Reloadable Visa Card*, enter your banking information and click “Submit.”

*Reloadable Visa card not available in Canada