The Hotwire

Dealer Fee Increasing July 1

AMSOIL is committed to providing the tools and resources needed for independent AMSOIL Dealers to succeed. To support these continued investments, we are increasing the annual Dealer fee to $100 in the U.S. and $130 in Canada effective July 1.

Why Are We Increasing the Dealer Fee?

We have not increased the Dealer fee since 2017. This adjustment reflects the rising costs of maintaining and enhancing the Dealer network, as well as our ongoing investments to empower your success. Here are just a few ways we’ve enhanced the value we provide to our Dealers:

  • Dealer Zone – reporting tools and vital resources to support your Dealership.
  • Expanded marketing investments and opportunities – promotions, marketing tools, co-op support and market research that help you reach more customers.
  • Additional support resources – Customer Service, Dealer support, Technical Services and materials designed to grow your Dealership and drive success.

These enhancements ensure that AMSOIL Dealers receive a strong set of benefits and tools to remain competitive. Much like everything else, the cost to deliver those benefits is on the rise.

Automatic Dealership Renewal Discontinued

To streamline renewal and Dealer agreement processes, we will no longer offer the autopay and 5-year prepaid Dealership renewal options starting on July 1. If you have selected the 5-year renewal option before that date, your Dealership will still be in effect for the full five years. If you previously selected autopay, you will need to actively renew online beginning July 1.

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