We are implementing a minimal price adjustment on select products in the U.S. and Canada effective April 1, 2025. Most products are unaffected.
Why are We Adjusting Prices?
We adjust prices based on costs and market influences. Remaining healthy and profitable requires adjusting prices according to fluctuating raw-materials, freight and labor costs, and remaining competitive and maximizing your sales opportunities requires adjusting prices to ensure we are priced appropriately compared to the competition. A thorough examination of AMSOIL product pricing vs. competing alternative products has been conducted to ensure our products are aligned with market expectations and these changes will not detract from your ability to compete.
Which Products are Affected?
The 13 products listed below will increase in price anywhere from 4.8% to 15.92%, with an average increase of 10.47%.
- AMSOIL ATV/UTV Kits for Can-Am* Vehicles (CK4, CK5, CK6)
- AMSOIL ATV/UTV Kits for Polaris* Vehicles (PK1, PK4)
- AMSOIL Oil Filters (EA15K05, EA15K07, EA15K09, EA15K13, EA15K38, EA15K02, EA15K12)
- AMSOIL Motorcycle Oil Filter (EAOM134)
The 19 products listed below will decrease in price anywhere from 6.2% to 19.9%, with an average decrease of 12.3%.
- AMSOIL Synthetic ATV/UTV Transmission & Differential Fluid (AUDTPK, AUDTQT)
- AMSOIL 10W-30 Synthetic ATV/UTV Motor Oil (AUV30)
- AMSOIL 10W-40 Synthetic ATV/UTV Motor Oil (AUV40)
- AMSOIL Oil Filters (EA15K06, EA15K08, EA15K16, EA15K28, EA15K35, EA15K39, EA15K43, EA15K49, EA15K54, EAO24, EAO55, EAO98, EA15K19, EAO80)
- AMSOIL Motorcycle Oil Filter (EAOM103C)
Accessing Updated Pricing
Updated pricing information is available in the Pricing Lookup in the Dealer and Account Zones. To access pricing effective April 1, select a product type in the menu, then select “Future Pricing.” The AMSOIL Wholesale Price List (G3500, G8500) and catalogs are being updated now. Watch for announcements of availability in the Dealer Zone. We will notify your retail and commercial accounts of the price adjustment and include a Wholesale Price List in the March Service Line. We encourage you to follow up with them in person as well.