The Hotwire

Introducing AMSOIL Synthetic-Blend Motor Oil

Available July 23, new AMSOIL Synthetic-Blend Motor Oil expands your opportunity to make sales, providing a full product lineup (0W-20, 5W-20 and 5W-30) for installers and a solid step up in performance for their customers who want more than a conventional oil can provide. The new synthetic-blend line provides protection for the rigors of the daily commute or difficult tasks, and it’s designed with high-quality components to protect modern engine technologies, including turbochargers and direct injection.

AMSOIL Synthetic-Blend Motor Oil was developed exclusively to help Dealers expand sales in the installer market. Installers frequently offer their customers good-better-best options, where conventional oil is “good,” synthetic-blend oil is “better” and full-synthetic oil is “best.” AMSOIL Synthetic-Blend Motor Oil allows you to offer installers a high-quality synthetic-blend motor oil that fulfills their mid-tier product offering. While the line is available for purchase at AMSOIL.com/AMSOIL.ca, it is not marketed to AMSOIL Preferred Customers or online/catalog customers.

See the July AMSOIL Magazine for more information.

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