Wednesday, March 1, 2017

Clean, Protected Power: New Products Expand Opportunity


To better target landscapers, contractors and other professionals who rely on small engines to make a living, AMSOIL Formula 4-Stroke® Synthetic Small Engine Oil has been updated with a new name, label and packaging. Now known as AMSOIL 10W-30 Synthetic Small-Engine Oil, its formulation and pricing remain unchanged. New labels will become available as current inventory is depleted. Launching March 6, new AMSOIL 20W-50 Zero-Turn Synthetic Hydrostatic Transmission Fluid and AMSOIL 10W-40 Synthetic Small-Engine Oil round out the new family of AMSOIL commercial-grade products.

See the March AMSOIL Magazine for more information.

Price Adjustment Effective April 1

Rising raw-material costs have prompted most major and independent lubricant companies, including ExxonMobil, Valvoline, Castrol, Chevron and Shell, to announce 5-8 percent price increases effective in February and March. These rising costs also affect AMSOIL, requiring us to implement an average price increase of 3-6 percent in the U.S. and Canada effective April 1, 2017. Commission credits will be increased accordingly.

Updated pricing information will be available in the Product Pricing Interface in the Dealer Zone as soon as possible. The AMSOIL Wholesale Price List (G3500, G8500) and AMSOIL Retail Catalog (G100, G300) will also be revised to reflect the new pricing; watch the Dealer Zone for an announcement of availability. We will notify your retail and commercial accounts of the price adjustment by email; we encourage you to follow up with them in person as well.

Professionals Catalog Delayed Until April

Due to the impending April 1 price adjustment, introduction of the new Professionals Catalog (G3469 U.S., G3474 Can.) has been delayed until April. Look for an announcement of availability in the Dealer Zone.

New Bypass System for Ford* Super Duty* Pickups Launches April 3

A new AMSOIL Single-Remote Ea® Bypass Filter System designed for Ford 6.7L applications launches April 3. All Bypass Systems include all necessary installation components (including parts, hose, Ea Bypass Oil Filter and installation instructions) for maximum convenience and value. Check the April AMSOIL Magazine for full details.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

New Brake Fluids, Brake and Parts Cleaner Launch April 3

Launching April 3, new AMSOIL DOT 3 & 4 Synthetic Brake Fluid and DOMINATOR® DOT 4 Synthetic Racing Brake Fluid are engineered to deliver superior high-temperature performance in auto/light-truck, racing and powersports applications. These products will replace the Series 500 High-Performance DOT 3 and Series 600 High-Performance DOT 4 Racing Brake Fluids.

New AMSOIL Brake and Parts Cleaner is a professional strength, chlorinated product capable of quickly removing oil, grease, excess brake fluid and other contaminates from brake pads, calipers, drums and other brake parts.

Check the April AMSOIL Magazine for full details.

Canadian-Labeled CI-4+ Diesel Oils to be Replaced with U.S.-Labeled Products

The Canadian product codes and labels for 15W-40 Synthetic Heavy Duty Diesel and Marine Oil (AMEQTC, AME1GC), Series 3000 5W-30 Synthetic Heavy Duty Diesel Oil (HDDQTC), Premium Protection 10W-40 Synthetic Motor Oil (AMOQTC) and Premium Protection 20W-50 Synthetic Motor Oil (AROQTC) will be discontinued as inventory is depleted over the next six months, and the products will no longer be available with Canadian labels. All AMSOIL CI-4+ products will remain available in Canada with U.S. labels.

Discontinued Canadian Package Sizes

The following AMSOIL product package sizes are discontinued in Canada due to insufficient demand. They are available while supplies last.

Stock#              Units    Qty.      Description
ATPPK             -EA       1          44.3-ml. Pack
ATPPK             -CA       48         44.3-ml. Packs
ATPBA             -EA       1          103-ml. Bottle
ATPBA             -CA       12         103-ml. Bottles
ATP1GC           -EA       1          3.78-Litre Bottle
ATP1GC           -CA       4          3.78-Litre Bottles

Stock#              Units    Qty.      Description
ATOBC             -EA       1          237-ml. Bottle
ATOBC             -CA       12         237-ml. Bottles
ATOQT             -EA       1          946-ml. Bottle
ATOQT             -CA       12         946-ml. Bottles

Registration for AU Live! Now Open

We are excited for you to join us for AU Live! 2017. Registration for AU Live! events in Las Vegas; Duluth, Minn. and Lancaster, Pa. is open now. To make the events even greater, AU Live! attendees will be eligible for a 10 percent rebate.* Click here for full details and to register now. We look forward to spending time with you at these events.

*Orders receiving the rebate must be placed during the event and will be paid in the form of a rebate on your next commission check. The maximum rebate amount will be $5,000.

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AMSOIL Wings of Passage

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880