New AMSOIL Synthetic Diesel Oils Launch Feb. 6

Diesel oil is undergoing a major change. The new API CK-4 and FA-4 diesel oil specifications are here, and an overhauled AMSOIL synthetic diesel oil lineup is on the way, bringing even better protection and performance with it.

Launching Feb. 6, new AMSOIL Signature Series Max-Duty Synthetic Diesel Oil (DHD, DZF, DEO, DME) will replace AMSOIL Premium Synthetic Diesel Oil (DEO, DME). Also launching Feb. 6, new Heavy-Duty Synthetic Diesel Oil (ADN, ADO, ADP) will replace OE Synthetic Diesel Oil (OEC, OED).

AMSOIL Signature Series Max-Duty Synthetic Diesel Oil

Signature Series Max-Duty Synthetic Diesel Oil will represent the top tier of AMSOIL protection and performance for diesel engines. Signature Series will be available in 5W-30, 0W-40, 5W-40 and 15W-40 viscosities.

AMSOIL Heavy-Duty Synthetic Diesel Oil

AMSOIL Heavy-Duty Synthetic Diesel Oil will provide outstanding protection and performance for customers seeking an upgrade over conventional and other synthetic diesel oils. AMSOIL Heavy-Duty Synthetic Diesel Oil will be available in 10W-30, 5W-40 and 15W-40 viscosities.

AMSOIL CI-4+ Synthetic Diesel Oils

The AMSOIL CI-4+ synthetic diesel oil lineup will remain available as additional options for pre-2007 diesel applications not equipped with diesel particulate filters (DPF).

Series 3000 5W-30 Synthetic Heavy Duty Diesel Oil (HDD)

15W-40 Synthetic Heavy Duty Diesel and Marine Oil (AME)

10W-30/SAE 30 Synthetic Heavy Duty Diesel Oil (ACD)

Premium Protection 10W-40 Synthetic Motor Oil (AMO)

Premium Protection 20W-50 Synthetic Motor Oil (ARO)

See the January AMSOIL Magazine for more information.

Heavy-Duty Corrosion Protection

New MPHD Formulation Launches Jan. 23

AMSOIL Heavy-Duty Metal Protector (AMH) has been reformulated to provide improved performance as a corrosion inhibitor. Although it still provides lubricating properties, its primary focus is corrosion protection. AMSOIL Chain Lube (ACL) is recommended for chain lubrication needs.

MPHD is an easy-to-use, spray-on product that effectively protects metal surfaces that are exposed to the damaging effects of salt, moisture or chemical corrosion. It is ideal for steel, iron, aluminum, brass, copper and other metal surfaces exposed to water, dirt or road salt.

• Protects metal from the effects of water, salt and humidity

• Excellent long-term protection against corrosion

• Displaces water and prolongs equipment life

• Leaves a dry, long-lasting, wax-like film

• Resists dirt

• Sprays into hard-to-reach places

See the January AMSOIL Magazine for more information.

AMSOIL Dispensing Equipment Program Provides New Opportunities for T1-Qualified Dealers

In an effort to provide Dealers with the tools to compete with bulk suppliers, we have partnered with GRACO International to provide industry-leading lubricant dispensing equipment through the AMSOIL Dispensing Equipment Program. You can use the program to help secure contracts with service centers, quick lubes, bus garages, trucking companies and more. Though this co-op program is between AMSOIL and the servicing Dealer, qualified accounts must commit to purchasing a minimum volume of 275 gallons of lubricant over a two year period. Through the co-op program, AMSOIL will subsidize up to 50 percent of the equipment cost while the T1-qualified Dealer is responsible for the balance.

See the January AMSOIL Magazine for more information. Complete details of how the program works can be found in the Dealer Zone (Business Tools>Literature>Dealer Literature).

European Car Formula Gains Manufacturer Approvals

AMSOIL European Car Formula recently received four additional specification approvals. European Car Formula 5W-30 Improved ESP Synthetic Motor Oil (AEL) now features the Volkswagen 504.00 and 507.00 specification approvals. European Car Formula 5W-40 Classic ESP Synthetic Motor Oil (EFM) has gained the Volkswagen 502.00 and 505.00 specification approvals. The formulations have not changed. Labels of the various package sizes will reflect the update as our inventory is refreshed.

Keep Your Retail Account Profiles Updated

Be sure to provide accurate information and a picture for each of your retail accounts for possible inclusion on the AMSOIL Locator. The Locator shows potential AMSOIL customers where they can purchase AMSOIL products or have AMSOIL products installed in their vehicles. A retail account whose profile has not been updated may not appear on the Locator when it qualifies, or may not appear accurately, potentially hindering both the Dealer’s and retailer’s growth and profits. Likewise, a completed profile that includes a photo increases the comfort factor and the likelihood of customers contacting or visiting the shop. To update your retail account information, log in to the Dealer Zone and click Retail Account Information Administration under the My Business menu.

WIX and Donaldson Price Adjustment

Minimal price adjustments on WIX and Donaldson filters are effective Feb. 1. WIX prices will increase by an average of 5 percent, while Donaldson prices will increase by an average of 3 percent.

Follow the AMSOIL Blog

Visit the AMSOIL Blog at blog.amsoil.com and sign up for our weekly blog updates. AMSOIL Blog content is always fresh and informative, covering a wide range of topics related to engines and lubrication, AMSOIL markets, AMSOIL products and AMSOIL happenings. The AMSOIL Blog is another easy way to stay in the loop, and it's easily shared on social media, providing another resource you can use to promote your business.

AMSOIL Wings of Passage

In Memoriam

PAUL GREENBERG

Nov. 25, 2016

Regency Gold Direct Jobber

Albuquerque, N.M.

RYAN HAASER

Dec. 18, 2016

Dealer

Fostoria, Ohio

GARY PARIZEK

Dec. 19, 2016

Direct Jobber

Kewaunee, Wis.

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880