Thursday, June 30, 2016

Synthetic DCT Fluid: Protect the Thrill

New AMSOIL 100% Synthetic DCT Fluid (DCT) is specifically engineered for sophisticated dual-clutch transmissions. Its superior frictional properties protect against shudder and gear clashing to consistently produce fast, smooth shifts. AMSOIL Synthetic DCT Fluid’s exceptional durability provides stability in stop-and-go traffic and excels under intense, high-heat conditions. Its built-in oxidation resistance helps prevent sludge formation in vital transmission parts.

See the July AMSOIL Magazine for more information.

U.S. Price Adjustment Effective Aug. 1

After holding the line on pricing in the U.S. for the past five years, we are forced to implement a minimal price adjustment effective Aug. 1. The costs of base oils and other raw materials have increased significantly in the past few months, while the costs of every aspect of manufacturing and distribution have increased over the past five years. The accumulation of those increased costs requires an average price increase of 6 percent on many AMSOIL products. Commission credits will be increased accordingly. The renewed strength of the Canadian dollar and relative stability of the exchange rate has allowed us to leave Canadian pricing as it stands.

Updated pricing information will be available in the Product Pricing Interface in the Dealer Zone as soon as possible. We will notify retail and commercial accounts by mail and online, but you should follow up with your accounts to ensure they are aware of the pending price adjustment. The AMSOIL U.S. Wholesale Price List (G3500) and Dealer Profit List (G3501) will be revised to reflect new pricing and commissions; watch the Dealer Zone for an announcement of availability. The AMSOIL Retail Catalog (G100) will also be revised and made available as soon as possible. Since the price adjustment occurs close to the regularly scheduled October catalog revision, you will receive a copy in your September issue of AMSOIL Magazine rather than the October issue.

New Deluxe Grease Gun Kit Available Aug. 1

Launching Aug. 1, the new AMSOIL Deluxe Grease Gun Kit provides improved performance and includes multiple grease-distribution options for maximum convenience. The previous AMSOIL Grease Gun Kit (GLCKT) is discontinued and available while supplies last. Check the August AMSOIL Magazine for more details.

New V-Twin Oil Change Kit Coming Aug. 8

Launching Aug. 8 at Sturgis, the new V-Twin Oil Change Kit combines everything needed to perform an AMSOIL oil change on most 1999-2016 Harley-Davidson* motorcycles in one convenient package, including the following:

• (1) O-ring

The kit allows Dealers to offer everything bikers need to perform an oil change in one package, simplifying ordering. Check the Dealer Zone Aug. 8 and the August AMSOIL Magazine for full details.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

P.C. Membership Cards Discontinued

Because Preferred Customer information is stored electronically and identification cards are unnecessary, we no longer provide P.C. identification cards to new P.C.s.

2016 Direct Jobber Convention

The 2016 AMSOIL Direct Jobber Convention will be held Oct. 6-8, 2016 at the Marriott Waterside Hotel in beautiful Tampa Bay, Fla. The Marriott Waterside is a 5-star hotel with a marina right out the back door. Come sit on the back patio and watch the boats go by as you sip your favorite beverage and visit with other AMSOIL Direct Jobbers and AMSOIL corporate staff. Attend the corporate presentations to learn where AMSOIL is going over the next few years. Take a stroll on the Tampa Riverwalk, also conveniently located just out the back door of the hotel. Be part of the fun as AMSOIL Direct Jobbers (maybe you!) are recognized for reaching higher levels of achievement and simply enjoy the warmth of the Florida sun.

AMSOIL has secured a block of rooms for Direct Jobbers at a competitive rate of $168 per night. Because the hotel is located in downtown Tampa Bay, parking is at a premium. If you fly into Tampa Bay International Airport, taking a taxi to the hotel is advised. The hotel is only nine miles from the airport and estimated one-way taxi fare is $25. Due to limited parking in the area, we recommend staying at the host hotel. If you decide to do some sight-seeing on your own, the street car can pick you up right outside the front door of the hotel and take you to places such as the Tampa Bay History Center, Channelside Bay Plaza (shopping and dining), the Florida Aquarium or Ybor City (described as the French Quarter of Tampa Bay).

If you decide to stay elsewhere and drive to the hotel, parking rates are $24 per day, but for AMSOIL Direct Jobbers staying at the hotel, parking is $12 per day.

If you wish to access the Internet from your room, we have negotiated the price from $12 per day to only $1 per day. For the price, convenience and camaraderie with other AMSOIL Direct Jobbers and AMSOIL corporate staff, you just can’t beat staying at the host hotel in downtown Tampa Bay.



Keep watching for exciting news regarding the Convention’s social events and travel incentives. We look forward to seeing you in Tampa Bay Oct. 6-8 for the 2016 Direct Jobber Convention.

Hotel Address:
Tampa Marriott Waterside Hotel & Marina
700 South Florida Avenue
Tampa, FL 33602

AMSOIL Wings of Passage

In Memoriam

JOSEPH DAVIS
June 26, 2016
Direct Jobber
Blue Ash, Ohio

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880

Wednesday, June 1, 2016

New Bypass Systems Now Available

New Single-Remote Bypass Filter systems are now available for Ford* 6.0/6.4L and GM* 6.6L applications. The systems include all components necessary for installation (including parts, hose, Ea® Bypass Oil Filter [EaBP90] and installation instructions), providing increased convenience and value for customers and increased commissions for Dealers.

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

New Synthetic DCT Fluid Launches June 27

Launching June 27, new AMSOIL Synthetic DCT Fluid is designed to protect sophisticated dual-clutch transmissions during the most intense, high-heat operating conditions. Synthetic DCT Fluid is the perfect choice for automotive enthusiasts who expect fast, smooth shifts from their high-performance vehicles. Check the Dealer Zone June 27 and the July AMSOIL Magazine for full details.

Corporate Communication Policy

We’d like to remind Dealers that when calling AMSOIL corporate staff and reaching voicemail, please leave a message and wait for a response. Wait until the end of the next business day before calling back or sending a second email. Because it wastes staff time when several people simultaneously seek to respond to the same information, phone calls or mass email to multiple AMSOIL corporate staff members is inappropriate and inefficient.

We strive for excellence in customer service and seek to resolve any issues you might face or answer your questions as quickly as possible. We created the following escalation policy for Dealers and customers to resolve unsatisfactory communications with AMSOIL. Use this policy if you left a voicemail or sent an email that requires a response, and didn’t receive a response by the end of the next business day, or if you receive a response you feel warrants further review. We ask Dealers and customers to use this channel only in those situations where the normal communication path has been used without a satisfactory conclusion.

  • For non-returned email or voicemail communication: provide as many details as possible, including the department you contacted and the email address or phone number you left a message with, the time and day of the message and the details of the issue.
  • For review of a decision or policy interpretation: provide all email correspondence, or if via phone, include details on the issue, the department contacted, the response received and the reason for requesting the review.
  • Email AMSOIL at [email protected] or call 715-392-7101 and ask the switchboard operator for the supervisor of the department to which your message was originally directed.

Marine Bypass System Discontinued

The AMSOIL Marine Bypass System (BMK18) is discontinued and available while supplies last or until July 1, whichever comes first. The Marine Bypass System ships from Superior only.

High-Viscosity Lithium-Complex Synthetic Grease Labels

The cartridge labels for High-Viscosity Lithium-Complex Synthetic Grease (GVC) have been updated. The formulation and pricing remain unchanged.

‘Quickshots’ Added to AU Online

The AMSOIL Dealer Development group is happy to announce the successful launch of a new training element to AMSOIL University Online. The AMSOIL “Quickshots” segment debuted last month and will continue to be a weekly fixture in AU Online.

“Quickshots” is a video series designed to provide Dealers with valuable support in their business-building efforts. These videos feature AMSOIL corporate personnel sharing their expertise in sales, marketing strategies, products and their applications and how to best leverage AMSOIL programs. The “Quickshots” segments are short, concise and valuable supplements to our growing list of AU Online training course offerings. All Dealers who have paid the annual fee for AU Online will have access to these weekly videos in the “Presentations & Webinars” link.

AU Online will continue to be a growing and developing site and your portal to everything related to Dealer training. We are confident that the “Quickshots” segment will be an important part of that training.

2016 Direct Jobber Convention

The 2016 AMSOIL Direct Jobber Convention will be held Oct. 6-8, 2016 at the Marriott Waterside Hotel in beautiful Tampa Bay, Fla. The Marriott Waterside is a 5-star hotel with a marina right out the back door. Come sit on the back patio and watch the boats go by as you sip your favorite beverage and visit with other AMSOIL Direct Jobbers and AMSOIL corporate staff. Attend the corporate presentations to learn where AMSOIL is going over the next few years. Take a stroll on the Tampa Riverwalk, also conveniently located just out the back door of the hotel. Be part of the fun as AMSOIL Direct Jobbers (maybe you!) are recognized for reaching higher levels of achievement and simply enjoy the warmth of the Florida sun.

AMSOIL has secured a block of rooms for Direct Jobbers at a competitive rate of $168 per night. Because the hotel is located in downtown Tampa Bay, parking is at a premium. If you fly into Tampa Bay International Airport, taking a taxi to the hotel is advised. The hotel is only nine miles from the airport and estimated one-way taxi fare is $25. Due to limited parking in the area, we recommend staying at the host hotel. If you decide to do some sight-seeing on your own, the street car can pick you up right outside the front door of the hotel and take you to places such as the Tampa Bay History Center, Channelside Bay Plaza (shopping and dining), the Florida Aquarium or Ybor City (described as the French Quarter of Tampa Bay).

If you decide to stay elsewhere and drive to the hotel, parking rates are $24 per day, but for AMSOIL Direct Jobbers staying at the hotel, parking is $12 per day.

If you wish to access the Internet from your room, we have negotiated the price from $12 per day to only $1 per day. For the price, convenience and camaraderie with other AMSOIL Direct Jobbers and AMSOIL corporate staff, you just can’t beat staying at the host hotel in downtown Tampa Bay.



Keep watching for exciting news regarding the Convention’s social events and travel incentives. We look forward to seeing you in Tampa Bay Oct. 6-8 for the 2016 Direct Jobber Convention.

Hotel Address:
Tampa Marriott Waterside Hotel & Marina
700 South Florida Avenue
Tampa, FL 33602

AMSOIL Wings of Passage

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880