Monday, May 2, 2016

Revamped AMSOIL Marine Product Line Keeps Anglers on the Water

New AMSOIL 25W-40 Synthetic-Blend Marine Engine Oil (WCM) highlights improvements to the AMSOIL marine product line. Existing products receive fresh labels and packaging; their formulations and pricing remain unchanged.

AMSOIL 25W-40 Synthetic-Blend Marine Engine Oil is formulated specifically for Mercury* motors that encourage the use of synthetic-blend oil. Mercury owner’s manuals actually discourage the use of full-synthetic oil. Since Mercury is the market leader and most Mercury owners won’t consider straying from these guidelines, 25W-40 Synthetic-Blend Marine Engine Oil was developed to help Dealers reach these customers and grow sales. It presents another opportunity for you to earn sales where no opportunity existed before.

See the May AMSOIL Magazine for more information.

Click to enlarge

*All trademarked names are the property of their respective owners and may be registered marks in some countries. No affiliation or endorsement claim, express or implied, is made by their use.

Five Ways to Promote the New AMSOIL P.C. Program Online

Earn more commissions with the new P.C. Program.
AMSOIL has launched an exciting new Preferred Customer Program that provides improved benefits for all P.C.s. As a Dealer, you stand to benefit by registering and retaining more P.C.s, while earning greater sales and commissions from those P.C.s.

• Preferred Customers buy more per order compared to catalog customers.
• Exclusive promotions incentivize P.C.s to order more frequently.
• P.C. points help retain your P.Cs. P.C. points translate into dollars that can be applied to future orders, but expire if the Preferred Customer does not renew his or her membership.
• Preferred Customers earn P.C. points for referring their friends and family, growing both your customer base and commissions.

Promote the new AMSOIL P.C. Program through the following methods:
• Link your P.C. Program banners from your website to this page: http://www.amsoil.com/offers/pc.aspx
• Update your promotion of the P.C. opportunity by covering the following benefits: P.C.-exclusive promotions, save up to 25% on AMSOIL products, earn P.C. points on purchases and registrations.
• Talk about the benefits of registering as an AMSOIL P.C. at events and tradeshows.
• Promote the P.C. Program to your current catalog customers to inform them of the added benefits (including shipping promotions throughout the year).
• To ensure consistency and reduce confusion, promote the “AMSOIL Preferred Customer Program,” rather than “Buy Wholesale.”

AMSOIL will add new banners to the Dealer Zone (Business Tools>Digital Assets>Web Banners) by Tuesday, May 3. The new banners will be available on EmpowerKit websites within the next week.

These significant changes make the P.C. Program even more attractive, allowing AMSOIL Dealers to register a greater number of Preferred Customers. We expect this program to make a large impact on Dealerships, and we hope you will use these tips to fully leverage it for your business.

If you have any questions about the P.C. Program, please contact your Regional Sales Manager or Field Sales Rep.

Preferred Customer Email Addresses

With the May 1 launch of the new AMSOIL Preferred Customer Program, AMSOIL will be seeking email addresses of all Preferred Customers who do not currently have email addresses on file. Preferred Customers who do not have valid email addresses on file with AMSOIL, or who have their sponsoring Dealer’s email address on their files, will not receive the exclusive email promotions that are now part of the program. If you have Preferred Customers without email addresses on file, or who are registered with your email address on their files, encourage them to update their email addresses by sending an email with their account number to [email protected] or calling 1-800-777-7094 (M-F, 7-7 CT).

AMSOIL Motor Oil and Marine Oil POP Bottle Displays on Sale

AMSOIL is offering the Motor Oil POP Bottle Display (G3266) and the Marine Oil POP Bottle Display (G3264) to Dealers at 60 percent off the regular wholesale price while supplies last. The displays are regularly priced at $105 U.S./$140 Can., but will be available for $42 U.S./$56 Can. during the promotion.

AMSOIL merchandising displays are proven performers. Our research shows that retailers who received a display enjoyed a collective 27 percent increase in sales. Visit the online store through the Dealer Zone for product specs and to order. If you have questions, contact AMSOIL Telephone Ordering at (800) 777-7094 and reference the POP bottle sale. Act fast to secure your display before they’re gone.

AMSOIL University Product Rebate 2016

We have traditionally offered a product rebate during AMSOIL University to help Dealers offset the cost of traveling to Duluth, Minn. With the launch of AMSOIL U Online, Dealers no longer have to travel to AMSOIL headquarters to receive valuable training, and the annual product rebate is discontinued. We recognize, however, that many Dealers worked the AU rebate into their business plans and have to adjust accordingly. To ease the transition, we are offering a 5 percent product rebate from May 23-May 29, 2016 to Dealers who have paid to join AU Online and have completed at least one enrollment. If you completed an enrollment during the AU Online free trial period, you only need to join AU Online to become eligible for the rebate. The rebate will automatically apply to all orders placed by qualified Dealers from May 23-May 29. Rebates are capped at $2,500 (5 percent of $50,000) and will be paid with June commissions. Only sellable product is eligible for the rebate; merchandising and promotional items are excluded.

WIX WL10164 Replaces WIX WL10082

The WIX WL10164 oil filter has replaced the WIX WL10082.

2016 Direct Jobber Convention

The 2016 AMSOIL Direct Jobber Convention will be held Oct. 6-8, 2016 at the Marriott Waterside Hotel in beautiful Tampa Bay, Fla. The Marriott Waterside is a 5-star hotel with a marina right out the back door. Come sit on the back patio and watch the boats go by as you sip your favorite beverage and visit with other AMSOIL Direct Jobbers and AMSOIL corporate staff. Attend the corporate presentations to learn where AMSOIL is going over the next few years. Take a stroll on the Tampa Riverwalk, also conveniently located just out the back door of the hotel. Be part of the fun as AMSOIL Direct Jobbers (maybe you!) are recognized for reaching higher levels of achievement and simply enjoy the warmth of the Florida sun.

AMSOIL has secured a block of rooms for Direct Jobbers at a competitive rate of $168 per night. Because the hotel is located in downtown Tampa Bay, parking is at a premium. If you fly into Tampa Bay International Airport, taking a taxi to the hotel is advised. The hotel is only nine miles from the airport and estimated one-way taxi fare is $25. Due to limited parking in the area, we recommend staying at the host hotel. If you decide to do some sight-seeing on your own, the street car can pick you up right outside the front door of the hotel and take you to places such as the Tampa Bay History Center, Channelside Bay Plaza (shopping and dining), the Florida Aquarium or Ybor City (described as the French Quarter of Tampa Bay).

If you decide to stay elsewhere and drive to the hotel, parking rates are $24 per day, but for AMSOIL Direct Jobbers staying at the hotel, parking is $12 per day.

If you wish to access the Internet from your room, we have negotiated the price from $12 per day to only $1 per day. For the price, convenience and camaraderie with other AMSOIL Direct Jobbers and AMSOIL corporate staff, you just can’t beat staying at the host hotel in downtown Tampa Bay.



Keep watching for exciting news regarding the Convention’s social events and travel incentives. We look forward to seeing you in Tampa Bay Oct. 6-8 for the 2016 Direct Jobber Convention.

Hotel Address:
Tampa Marriott Waterside Hotel & Marina
700 South Florida Avenue
Tampa, FL 33602

AMSOIL Wings of Passage

In Memoriam

PATRICIA KELLEY
January 7, 2016
Dealer
Springfield, Mo.

JAY CHRISTENSEN
April 8, 2016
Direct Jobber
Sacramento, Calif.

Information may be submitted for the AMSOIL Wings of Passage by clicking here or mail to:

Wings of Passage
AMSOIL Building
925 Tower Ave
Superior, WI 54880