Monday, June 2, 2014

Convert More Customers with Updated Landing Pages

In an effort to help Dealers increase online customer conversion, the landing pages at www.amsoil.com are undergoing a transformation. The updated pages are designed to engage potential online customers with rich, interactive content that identifies challenges and answers questions they may have. The pages are self-driven, meaning a customer can take any direction he wants to find the answers he’s looking for. Providing seamless content to online visitors is a way to add value to their interactions with the AMSOIL brand and help them discover the products that would benefit them the most. As visitors find the information and products they can use, their confidence in AMSOIL grows and they begin to purchase those products. The first landing pages to be upgraded include the auto/light-truck, diesel and motorcycle pages.


See the June AMSOIL Magazine for more information.