Tuesday, April 1, 2014

Upgrades to Online Locator Help Improve Convenience and Boost Sales

The Online Locator at www.amsoil.com is the fastest and easiest way for customers to locate an AMSOIL Dealer or auto service center that carries AMSOIL synthetic lubricants. Following several upgrades that take effect May 1, customers will be able to use the Online Locator to find retail locations that sell AMSOIL products, helping drive traffic to your retail accounts and boosting sales.

Every auto service center and retail account included on the Locator now has its own profile page. Profile pages include hours of operation, location and driving directions, as well as the AMSOIL products and services the account offers. This information improves customer service and helps drive traffic to your auto service centers and retail locations, increasing sales. A photo can also be uploaded to help identify the business. Dealers can update their accounts’ profile pages by logging in to the Dealer Zone. Accounts can also update their profile pages by logging in to the Retail Account Zone.

See the April AMSOIL Magazine for more information, including detailed instructions for completing your accounts’ profile pages.

Revitalized Retail Account Zone

The AMSOIL Retail Account Zone has been upgraded to provide more value and better access for AMSOIL retail accounts. It is designed to provide accounts with everything they need to succeed in selling AMSOIL products, much like the Dealer Zone is for Dealers. It provides fast access to online forms, reports, price lists and the servicing Dealer’s contact information, in addition to technical/Safety Data Sheet (SDS) information and other important business tools. Prominent placement of important items gives retailers and auto service centers quick access to the items they need to help them run their businesses more efficiently. With improved functionality and navigation and several new tools, the revitalized Retail Zone offers substantially increased value to accounts.

See the April AMSOIL Magazine for more information.

AMSOIL European Car Formula 5W-40 Mid-SAPS Synthetic Motor Oil Now Carries Key OEM Licenses

To help Dealers further penetrate the European vehicle market, AMSOIL European Car Formula 5W-40 Mid-SAPS Synthetic Motor Oil (AFL) is now licensed to the following original equipment manufacturer (OEM) specifications:

• BMW Longlife-04
• MB-Approval 229.51
• Porsche A40

The label has been updated to include these new licenses.

The new licenses will help Dealers capture more sales to accounts who value OEM licensing. AMSOIL is currently pursuing additional OEM licenses for its European Car Formula line.

Due to different designs and operating conditions, European vehicles have different motor oil requirements than domestic vehicles. AMSOIL Dealers are in a position to educate customers and accounts on these different requirements, while providing premium synthetic lubricants formulated specifically to meet their needs.

New Value Kit from Oil Analyzers is Here

AMSOIL now offers a new Oil Analyzers Value Kit (KIT14). The OAI Value Kit may be offered as an affordable option when a full fluid analysis is not required. The Value Kit addresses the one question most of your customers ask – Is my oil good for continued use?

The new kit costs less and is easy to use. It is designed only to reveal whether the oil is suitable for continued use and includes only the most important tests: oil thickness, corrosion potential, wear metals and beneficial oil additives. It is not designed to provide full test results, which are necessary to establish ongoing drain intervals or determine troubleshooting information for vehicle performance investigations.

For more information, visit the Dealer Zone.

Oil Analyzers Value Kit
$13.95 U.S. Wholesale
$17.45 U.S. Retail

Exciting Change Coming for the Retail Catalog Program

While Dealers have come to expect a new Retail Catalog (G100/G300) with the April issue of AMSOIL Magazine, an exciting change to the Retail Catalog Program has pushed the new catalog’s availability to May. Look for details and the new catalog in the May issue of AMSOIL Magazine.