Monday, February 3, 2014

AMSOIL Sweepstakes Increase Dealer Opportunities

AMSOIL proudly sponsors thousands of series, races and events each year, exposing millions of people to the AMSOIL logo. It is very important for AMSOIL to establish a brand and individual presence at these sponsored events, which provide a unique opportunity for Dealers to interact with enthusiasts and prospective customers. Many Dealers take advantage of these opportunities to register Dealers, Preferred Customers and accounts.

To ensure Dealers working these events have as many booth visitors as possible, AMSOIL has introduced two sweepstakes to be promoted at the events. The sweepstakes are promoted on the event programs, Jumbotrons, booth signage and through AMSOIL social media networks. People are encouraged to visit the AMSOIL booth at events to register for the sweepstakes, and the Dealers working the events benefit from the extra traffic. The sweepstakes also benefit AMSOIL Dealers who are not working each particular event. Approximately 70 percent of people who enter the contests opt to provide their email addresses and agree to receive emails from AMSOIL. AMSOIL sends relevant emails to those who register for a chance to win, but didn’t yet become customers. When they reach the point where they wish to purchase, they will either seek an AMSOIL Dealer in their area or purchase online. If the purchase is made online, the customer is assigned to a T-1 Certified Dealer in the area.

AMSOIL is currently promoting the two following sweepstakes:

Specialized Oil Sweepstakes
Win a snowmobiling trip for two to Montana.
Register at the AMSOIL booth at any of the following series or events:
• AMSOIL Championship Snocross (ACS)
• East Coast Snocross (ECS)
• Canadian Snowcross Racing Association (CSRA)
• AMSOIL World Championship Snowmobile Derby
Online registration also available:

Building Legends Sweepstakes
Win an EBR 1190RX Motorcycle.
Register at the AMSOIL booth at any of the following series or events:
• AMSOIL Arenacross
• Monster Energy Supercross
AMA Amateur National Motocross Championships presented by AMSOIL (Loretta Lynn’s)
• AMSOIL Grand National Cross-Country series (GNCC)
• Mtn. Dew ATV Motocross National Championship series (ATVMX)
• TORC Series presented by AMSOIL
• Daytona Bike Week
Laconia Motorcycle Week
• Sturgis Motorcycle Rally
• Biketoberfest
• Lone Star Rally
Online registration also available:

For legal reasons, Dealers and their families cannot enter these sweepstakes.

To learn more about the events where AMSOIL Dealers can staff booths, and to indicate interest, visit the Dealer Zone (Services > Sponsored Event Opportunities).