Friday, May 31, 2013

New and Updated Aerosol Products

AMSOIL introduces new Spray Grease, while Miracle Wash® receives fresh new packaging.
New AMSOIL Spray Grease (GSP) effectively reduces friction and wear, keeping components running clean and trouble-free for outstanding performance and long life. It applies quickly and evenly and is ideal for greasing hard-to-reach equipment, including hinges, springs and other common applications.

• Protects against wear and corrosion
• Lubricates moving parts for smooth, squeak-free operation
• Reduces mess
• Adheres to metal surfaces for long-lasting performance
• Quick, convenient spray gets to hard-to-reach places

• Hinges • Industrial Chains • Latches • Slides • Winches • Overhead Door Tracks • Thrust Bearings • Gears • Cables • Nuts/Bolts • Locks • Guide Rails • Springs • Bushings • Ball Joints • Pivot Points and all external moving parts

Spray Grease is not available in Canada.

Miracle Wash® Waterless Wash & Wax (AMW) is a unique dry car wash and wax that delivers outstanding performance and quick, easy and economical application. No water is required; specially formulated surfactants lift dirt and other particles from the surface and hold them in suspension. Miracle Wash then acts as a shield, protecting the surface from abrasion while you wipe the dirt clean.

• Requires just two easy steps – spray and wipe
• Leaves vehicles with a fantastic shine and tough protective finish
• No soap or water required
• Repels dust and light dirt
• Protects against the sun’s ultraviolet rays
• Effective on virtually all non-porous and painted surfaces

• Cars and Trucks • RVs • Motorcycles • Boats • Kitchen Appliances • Countertops • Windows • Mirrors • And More

Miracle Wash boasts fresh new packaging; its pricing remains unchanged (although the case quantity has increased to 12 cans). The formula has changed slightly to reduce residue.

Miracle Wash is not available in Canada.

See the June AMSOIL Magazine for more information.

Oil Changes Present Cross-Selling Opportunities, Oil Drain Intervals Continue Upward Climb

According to the NPD Group’s consumer tracking research, oil changes offer installers a prime opportunity to cross-sell other services, with tire rotations (24 percent), air filter and cabin air filter replacements (17 percent), car washes and detailing (12 percent) and wiper blade and brake service (11 percent) ranking among the top services purchased with an oil change.

“One thing we see consistently over time is that the [oil drain] interval is growing,” said David Portalatin, NPD executive director and aftermarket industry analyst. “So a lot of consumers – whether to save money or it’s because they feel like they upgraded to a more premium offering like a full synthetic motor oil – do continue to extend that drain interval, regardless of whether it’s do-it-for-me or do-it-yourself.”

In addition to OE and XL synthetic motor oils, AMSOIL offers a full line of premium products that can help installers increase profitability.

DIY Auto Maintenance Remains Strong

A recent AutoMD online survey reveals that do-it-yourself (DIY) auto repair and maintenance, including oil changes, continues to be a popular option even as the economy begins to improve. In fact, 90 percent of self-proclaimed do-it-yourselfers, including the 37 percent who reported improved personal finances over the past few years, continue to perform their own routine maintenance rather than visit a commercial mechanic. Ninety percent of DIYers report they change their own oil, while 95 percent change their own batteries and 42 percent change their own mufflers.

“When we released our first auto repair DIY report in 2010, we found that the economy was driving more auto repair DIYing, with DIYers reporting considerable cost savings,” said Brian Hafer, vice president of media and marketing at “In the ensuing years, we have seen this trend continue, bolstered by an increase in the accessibility of how-to info online.”

Toughest Tow Contest

Have a story about an extreme towing situation? Think your story is better than anyone else’s? Tell us about your Toughest Tow, and how Signature Series ATF’s reserve protection against heat and wear ensured top transmission performance. Submit it to AMSOIL and you could win $1,000 in cash.

It doesn’t have to be your experience – you can share stories from your customers too, but the contest is only open to AMSOIL Dealers and should not be promoted for public participation.

The winning story will be selected by a panel of judges at AMSOIL INC. Stories must include a photo or a short video (three min. max.). Limit two stories per Dealer. Stories may be submitted from May 1, 2013 through June 30, 2013, and the winner will be announced by July 20 or at the 40th Anniversary Convention. Submission serves as permission for AMSOIL INC. to use the story for internal and external promotions.

Submit your story in the Dealer Zone, by email to [email protected] or by mail to 925 Tower Ave. Superior, WI 54880.